Month: July 2013
-
Tips for fundraising letters
Clients regularly ask me what goes into a good fundraising letter sent to previous donors. Here are some tips, in no particular order: Spend time thinking about the opening sentence…
-
Making them move
Lesson 7 of Why Organizations Thrive is to become a very good public speaker. Here’s one public speaking tip that I’ve found useful over the years: make the audience physically…
-
“I was waiting for . . .” is not a valid excuse
Pet peeve of mine: Using “I was waiting for” as an excuse. Too often somebody who’s not meeting a deadline responds that they’re failing because: “I was waiting for John…
-
The point comes before the story
Readers of Why Organizations Thrive know that I’m a big believer in nonprofit leaders becoming excellent public speakers and organizations knowing and telling their stories. When giving a speech, which…
-
Quick thoughts about e-newsletters
Because I try to stay in close touch with both current and former clients, I subscribe to a large volume of e-newsletters from nonprofit organizations. There are a lot of…